Discovery Map of Content

Discovery Map of Content

Overview

Discovery is the initial phase of design and product development that seeks to understand problems, needs, and contexts before proposing solutions. This MOC collects methods, frameworks, and practices for effective discovery work.

Key Concepts

• Problem Framing - How to properly define the problem space
• Insights - Extracting meaningful insights from research
• Research Questions - Crafting effective questions to guide discovery

Research Methods

• Interviewing Techniques - Methods for effective stakeholder interviews
• Design Research Principles - Foundations of design research
• Ethnographic Methods - Observational research techniques
• Focus Groups - When and how to use group discussions
• Desk Research - Secondary research methods
• Research Triangulation - Validating findings through multiple methods

Product Discovery Approaches

• Product Discovery Principles - Core principles and approaches to product discovery
• Problem Statements - Techniques for crafting effective problem statements
• Outcome-Driven Discovery - Focus on outcomes rather than outputs
• Continuous Discovery - Regular feedback cycles with customers

Analysis Approaches

• Grounded Theory - Inductive approach to qualitative analysis
• Visualizing Research - Methods to visualize and communicate findings
• Thematic Analysis - Identifying patterns and themes in qualitative data

Experimentation

• Experimentation Framework - Structure for running effective experiments
• Designing Experiments - How to design effective experiments

Templates and Tools

• Interview Reflection Framework - Template for reflecting on interviews
• Research Visualization Methods - Tools for visualizing research data

Related Areas

• Risk Management - Approaches to managing product risks
• Measuring Business Value - How to quantify the impact of product decisions
• Behavior Design - Using behavioral insights in product development